As a global brand and innovation consultancy working with so many extraordinary organizations, we have the distinct privilege of being inspired by and contributing to innovative thinking across industries and disciplines.

LPK’s Beauty 500 is just one way we invite others to enjoy the benefits of the cross-pollination we enjoy every day.

As a global brand and innovation consultancy working with so many extraordinary organizations, we have the distinct privilege of being inspired by and contributing to innovative thinking across industries and disciplines.

LPK’s Innovation Supper Club is a way for us to invite others to enjoy the benefits of the cross-pollination we enjoy every day.

LPK’s Salon is just one way we invite others to enjoy the benefits of the cross-pollination we enjoy every day.


LPK is a global brand and innovation consultancy.

© 2019 LPK, Inc. All rights reserved. The images used are protected by US and international copyright law and are the intellectual property of their respective owners’ copyrighted material.

© 2019 LPK, Inc. All rights reserved. 

The images used in the LPK's Digital Safari are protected by US and international copyright law and are the intellectual property of their respective owners’ copyrighted material.

LPK is a global brand and innovation consultancy.

Sample CX Term Maps

I want to

learn more about how to build an MVP

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions and business models in market with consumers before committing to costly development and commercialization.

In this 2-week sprint we’ll rapidly transform your high-potential ideas into Minimum Viable Prototypes, accelerating learning through “build-test-refine” cycles. 


2-Week “Ideas to MVP” Lean Validation Sprint

$15,000+

“Ideas to MVP” Lean Validation

Learn how LPK helped an incumbent brand rapidly build and live-test 3 new direct-to-consumer propositions in days, not months. 

Overcome the roadblocks to innovation

I want to...

The hunger for top-line growth has never been stronger. The belief in innovation’s potential has never been greater. 

The harsh reality? Innovation's failure rate has never been higher.

In this 3 hour workshop Bryan Goodpaster and Nick Partridge of LPK will help you and your team uncover and act on the roadblocks in the way of driving the top-line growth your organization and leaders crave. 

$15,000+

Busting Roadblocks Workshop

Discover how LPK has helped Fortune 500 Innovation Labs take action against their leading roadblocks to deliver in-market impact.

Jumpstart my big idea on the back-burner 

I want to...

2 Week "Ideas to MVP" Lean Validation Sprint

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions in market before committing to costly development and commercialization

In this 2-week sprint we’ll rapidly transform your high-potential ideas into MVP prototypes, accelerating learning through “build-test-refine” cycles.

Learn More

I want to

learn more about how to build an MVP

LPK’s Lean Validation tools are rapid, yet effective experiments, enabling teams to validate new propositions and business models in market with consumers before committing to costly development and commercialization.

In this 2-week sprint we’ll rapidly transform your high-potential ideas into Minimum Viable Prototypes, accelerating learning through “build-test-refine” cycles. 


2-Week “Ideas to MVP” Lean Validation Sprint

Learn more about "Ideas to MVP" Sprint

Growth.

Growth.

Increase Your Odds of Success

Digital Insights Safaris

Answer 10 quick questions and our innovation experts will create a personalized report of tools and insights.

Global Insights,

Innovation Success Probability Assessment

Your responses and information will remain private.

Download the Guide

Leading innovators succeed by outperforming on 10 Dimensions.

Discover how you stack up against the world's best and learn how to raise your innovation project's odds of success.  

Fresh insights and trends are rarely discovered behind one-way mirrors. 

Indochino

Global Insights,

Without the

Jet Lag

Behind every great joke is a powerful insight.

Digital Insights Safari

At LPK, we collaborate with a community of over 2,000 comedians to harness comedy's superpower: Lateral thinking

Every corporate innovator who wants to quickly and cheaply test their new proposition live in market is faced with a choice: Use your existing brand and risk damaging its equity OR create an entirely new brand.

Many efforts fail because teams lack a common language.

LPK's '7 Steps to Building an MVB for your MVP', guides innovators through the process of building a brand that's right-sized to your Minimum Viable Product.

Fresh insights and trends are rarely discovered behind one-way mirrors.

I want to

Rapidly discover unmet needs and whitespaces.

LPK’s Digital Insights Safaris help growth-hungry innovators with big ambitions make the most of their research budgets. 

We rapidly immerse you in the consumers, influencers, experts and startups of your opportunity space.

Digital Insights Safari

$15,000+

Learn More

Learn how LPK helps Fortune 500 CPG brands deeply understand their growth consumer and uncover whitespaces.

HOW

Digital Consumer Ethnography & Shop-alongs

Capture raw consumer insights when and where they happen.

Witness unfiltered behavior and real-time interaction to inspire your team and inform your decisions.

 Unlike traditional “one-shot” research methods, our Digital Safaris are always-on.

That means, throughout the project, your team stays connected to consumers, experts, influencers and startups for inspiration and feedback. 

Digital Safaris Work

Overcome the roadblocks to innovation

I want to...

The hunger for top-line growth has never been stronger. The belief in innovation’s potential has never been greater. 

The harsh reality? Innovation's failure rate has never been higher.

In this 3 hour workshop Bryan Goodpaster and Nick Partridge of LPK will help you and your team uncover and act on the roadblocks in the way of driving the top-line growth your organization and leaders crave. 

$2,000 + Travel

Busting Roadblocks Workshop

Discover how LPK has helped Fortune 500 Innovation Labs take action against their leading roadblocks to deliver in-market impact.

Rapidly uncover emergent trends & whitespaces.

I want to...

Digital Insights Safari

LPK’s Digital Insights Safaris help growth-hungry innovators with big ambitions make the most of their research budgets. 

We rapidly immerse you in the consumers, influencers, experts and startups of your opportunity space.

Learn More

LPK’s Digital Insights Safaris help teams rapidly and deeply immerse in the consumers, experts, influencers and startups of their opportunity area, without the expense and hassle of a typical globe-trotting research safari.

LPK’s Digital Insights Safaris help teams rapidly and deeply immerse in the consumers, experts, influencers and startups of their opportunity area, without the expense and hassle of a typical globe-trotting research safari.

But with rising expectations and shrinking insights budgets, innovators are being asked to do more with less.

Always-On Insight

We deliver our reports as weekly rapid-fire videos, not a big, bloated PowerPoint deck.

They’re quick to digest, easy to share with your team and deliver actionable insights in real-time.

Weekly Video Reports 

On-Demand & Global

With 5 global offices on 3 continents, we’re always up, 24/7/365. 

Between our LPK team, 2000+ influencers and 500+ experts, we’re at the ready—in 30 countries and 6 continents.

Without the Jet Lag

A suite of 4 methods used to rapidly connect with consumers, influencers, experts and entrepreneurs.

Social Media Listening

AI-powered synthesis of social media content from Facebook, Twitter and Instagram.

Discover the weak signals of trends before they hockey stick.

Influencer Co-Creation

The future of influencers isn’t marketing; it’s Influencer R&D. 

Together with our network of 2000+ influencers across 30 countries and 8 domains, we not only spot, size and time emerging trends, we co-create live in-market with their audiences.

Expert & Entrepreneur Panel

A 500-deep panel of partners we’ve curated for their deep subject-matter expertise.

From anthropologists to surgeons to chemists our panel allows us to tap concentrated expertise on-demand.

See an ExampleSee an Example

Future of 

Clean Eating Report

But with rising expectations and shrinking insights budgets, marketers and innovators are being asked to do more with less.

HOW

Digital Consumer Ethnography & Shop-alongs

Capture raw consumer insights when and where they happen.

Witness unfiltered behavior and real-time interaction to inspire your team and inform your decisions.

Proto-Selling Works

HOW

Digital Safaris Work

From Concept to Prototype on Shelf in 10 Days

A suite of 4 methods used to rapidly connect with consumers, influencers, experts and entrepreneurs.

Social Media Listening

AI-powered synthesis of social media content from Facebook, Twitter and Instagram.

Discover the weak signals of trends before they hockey stick.

Influencer Co-Creation

The future of influencers isn’t marketing; it’s Influencer R&D. 

Together with our network of 2000+ influencers across 30 countries and 8 domains, we not only spot, size and time emerging trends, we co-create live in-market with their audiences.

Expert & Entrepreneur Panel

A 500-deep panel of partners we’ve curated for their deep subject-matter expertise.

From anthropologists to surgeons to chemists, our panel allows us to tap concentrated expertise on-demand.

Request a Demo

T  H  E     F  U  T  U  R  E     O  F

Clean Eating

Chapter 2:

Clean

Street Eats

Synthesis: